Description
P•TAL began as a college project, born from the simple desire to preserve Punjab’s UNESCO-listed craft of the Thatheras. What started as a revival movement has grown into a global community, carrying centuries of handcraft into contemporary kitchens around the world. The opportunity was to redefine what heritage could look and feel like today, rooted in its origins, yet contemporary in its expression, while creating a scalable brand language for P•TAL’s next phase of growth.
