Awards by KyooriusWinners Gallery
Band Baaja Bitiya
First List

GOEL TMT

Band Baaja Bitiya

Programme
Kyoorius Creative Awards
Entrant Company
Wisteria
Client
GOEL TMT

Media

Description

Band Baaja Bitiya’s writing derives its strength from the language of lived culture, borrowing familiar idioms to build authenticity while subtly subverting them. The narrative unfolds across two parallel timelines, intercutting moments of celebration with the hidden reality of a daughter’s suffering. This dual structure sustains intrigue, gradually revealing context and deepening emotional engagement until both timelines converge in a powerful, inevitable resolution. Dialogue remains minimal yet loaded, echoing the silences that often surround domestic violence. The script’s most defining moment reclaims the deeply ingrained phrase “paraya dhan” with the line, “na toh ye parayi hain aur na dhan hai.” This is not just a line, but a cultural intervention, dismantling a normalized belief and replacing it with a call for equality. In doing so, the writing transforms a story into a statement, urging society to rethink how it sees and supports its daughters.

Credits

Additional Company Credits

  • The Unicorn FilmsMumbai, India
  • Shri Bajrang Power and Ispat LtdRaipur, India

Entrant Company

  • WisteriaRaipur, India

Individual Credtis

  • Aishwarya Bharadia GoelDirector, Wisteria
  • O.R. RadhakrishnanCreative Director, Wisteria
  • Sneh NihalaniCopywriter
  • Sandeep GoelManaging Director, Goel TMT
  • Avishek GhoshProducer, The Unicorn Films
  • Prosit RoyDirector, The Unicorn Films

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