Awards by KyooriusWinners Gallery
The Kolhapuri
Baby Blue Elephant

Kalapuri

The Kolhapuri

Programme
Kyoorius Creative Awards
Entrant Company
VML
Client
Kalapuri

Media

Description

Responding to controversy surrounding Prada’s 2025 Milan Fashion Show where models took to the ramp in footwear resembling Kolhapuri sandals, Kalapuri, a collective of artisans, created The Kolhapuri. A book handcrafted just like the footwear, created to educate and engage. It was sent as an invitation to Prada’s designers to revisit their city, and served as a thoughtful gesture, offering a deeper insight into the legacy its keepers. The book chronicled the thousand-year-old journey of the craft, telling its story from the perspective of the real artisans and their families. Disclaimer: Kalapuri does not claim the credit for the outcome, but the goal of this initiative was to spark conversation and bring designers closer to the Kolhapuri artisans, building awareness for their craft locally, as well as internationally.

Credits

Additional Company Credits

  • VMLNetherlands, Netherlands
  • The Other HalfMumbai, India

Entrant Company

  • VMLGurugram, India

Individual Credtis

  • Debbi VandevenGlobal Chief Creative Officer, VML India
  • Bas KorstenGlobal Chief Creative Officer, VML India
  • Kalpesh PatankarChief Creative Officer, VML India
  • Mukund OletyChief Creative Officer, VML India
  • Rohan KumarExecutive Creative Director, VML India
  • Sandeep JunejaCreative Director, VML India
  • Tenzing Rigyal TashiArt Director, VML India
  • Aaryan DasCopywriter, VML India
  • Asmit ChachadProducer, VML India
  • Vaibhav YagneshwariEditor, VML India
  • Babita BaruahChief Executive Officer, VML India
  • Jaibeer AhmadManaging Director, VML India
  • Bhavana DograVice President, VML India
  • Arjuna GaurProducer, The Other Half
  • Anjali BharadwajProducer, The Other Half
  • Heena KohliProject Manager, The Other Half
  • Anup K DasProducer, The Other Half
  • Bhupesh R BhupathiProject Manager, The Other Half
  • Srinivas KalingaProject Manager, The Other Half
  • Vamshi KrishnaProduction Assistant, The Other Half
  • Joseph AustinProject Manager, The Other Half
  • Manoj KumarArt Director, The Other Half
  • Abhinav KulkarniArt Director, The Other Half
  • Shailesh MArtist, The Other Half
  • Navnath FArtist, The Other Half
  • Siddhesh PotdarArtist, The Other Half
  • Pratik PawarArtist, The Other Half
  • Sankalpa KumbharArtist, The Other Half
  • Ashwam SalokheArtist, The Other Half
  • Bishwajit BishwajitArtist, The Other Half
  • Vipul MaheshArtist, The Other Half
  • Nitin PatelArtist, The Other Half

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