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BGMI : Ride Beyond Limits
First List

BGMI (Krafton)

BGMI : Ride Beyond Limits

Programme
Kyoorius Creative Awards
Entrant Company
Hammerhead
Client
Krafton

Media

Description

In terms of AI, we didn’t use it as a replacement. Most of the work is still traditional CG. AI was used more like a layer on top to finesse things and help us stretch the budget. Wherever we needed that extra edge, especially under tight timelines, AI came in to enhance what was already being built through CG. The idea was to use it smartly in bits and pieces so it never feels like “AI work” on screen. If you see the BTS, it’s clear that the base is largely traditional CGI. AI just helped us push certain details further and make the final output feel more real and lifelike without blowing up costs.

Credits

Entrant Company

  • HammerheadMumbai, India

Individual Credtis

  • Vinod Ravi Director, Hammerhead Films

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