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G-shock G-steel
First List

G-shock

G-shock G-steel

Programme
Kyoorius Creative Awards
Entrant Company
Ducktape Studios
Client
Casio

Media

Description

In a narrative built on endurance, the edit reflects the cyclical nature of effort and recovery. The film is structured through repeated beats of impact, pause, and reset, creating a rhythm that mirrors persistence. Transitions are sharp and intentional, often interrupting motion to build tension, while held moments allow fatigue and recovery to register. Repetition becomes a storytelling device, turning individual actions into a pattern of resilience. The pacing builds without a conventional release, reinforcing the idea that strength is continuous, aligning with the philosophy of G-SHOCK.

Credits

Additional Company Credits

  • CasioMumbai, India
  • G-shockMumbai, India

Entrant Company

  • Ducktape StudiosMumbai, India

Individual Credtis

  • Suneet ChoudharySr. General Manager- Marketing, G-Shock
  • Yajur NagiSr. Manager- Brand, G-Shock
  • Shilpi NegiManager- Brand, G-Shock
  • Mayank PatelDeputy Manager- Creative, G-Shock
  • RaylinDirector, Ducktape Studios
  • Apratim BhatnagarExecutive Producer, Ducktape Studios
  • Ash ChawdaProducer, Ducktape Studios
  • Kunal JadhavDA, Ducktape Studios
  • Abhro BanerjeeEditor

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