Awards by KyooriusWinners Gallery
The Lyric Endorsement
First List

The Revolver Club

The Lyric Endorsement

Programme
Kyoorius Creative Awards
Entrant Company
VIRTUE Asia
Client
The Revolver Club

Media

Description

At a time when music is consumed through streaming, The Revolver Club set out to remind listeners what music has always been: a record. We noticed a cultural truth - across decades, artists consistently refer to music as a “record” in their lyrics. We turned these iconic lines into a series of boldly designed posters. Each execution featured a well-known lyric referencing a “record,” credited to the artist, and signed off with: “Music is vinyl. We have it on record.” By transforming familiar words into striking visual statements, we created a poster campaign that felt both nostalgic and immediate - making vinyl visible again in a world of invisible music.

Credits

Additional Company Credits

  • The Revolver ClubMumbai, India

Entrant Company

  • VIRTUE AsiaDelhi, India

Individual Credtis

  • Hayden ScottCreative Head, VIRTUE Asia
  • Rishabh PandeAssociate Creative Director, VIRTUE Asia
  • Paridhi AggarwalSenior Account Manager, VIRTUE Asia
  • Kshitija TagdeCreative Director, VIRTUE Asia
  • Jude de SouzaChief Executive Officer, The Revolver Club
  • Mihir LapalikarManager, The Revolver Club
  • Abhishek JainExecutive Vice President, Account Management, VIRTUE Asia
  • Sumbul KhanCountry Head, Account Management, VIRTUE Asia
  • Alex MwangiDesigner, VIRTUE Asia
  • Steven ValaDesigner, VIRTUE Asia
  • Jaee SatamDesigner, VIRTUE Asia

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