Awards by KyooriusWinners Gallery
Lahori Zeera 2.0
First List

Archian Foods Pvt. Ltd.

Lahori Zeera 2.0

Programme
Kyoorius Creative Awards
Entrant Company
Enormous Brands
Client
Archian Foods Pvt. Ltd.

Media

Description

Har Koi Peera Lahori Zeera 2.0 film is a sequel to the successful 2024 campaign, doubling down on the 'absurd' and high-energy branding rather than focusing on product features It makes the bold decision not to feature the product upfront. The ad features quirky, high-energy, and exaggerated scenarios where people drill holes in car It emphasizes attitude and cultural relevance, showing the 160 ml bottle being consumed by various characters, including workers and wrestlers. The strength of the campaign lies in its simplicity and consistency. s, hats, and musical instruments just to fit a Lahori Zeera bottle.

Credits

Additional Company Credits

  • Archian Foods Pvt. Ltd. Punjab, India

Entrant Company

  • Enormous BrandsMumbai, India

Individual Credtis

  • Ashish Khazanchi Managing Partner , Enormous Brands
  • Sandeep PathwardhanSenior Vice President, Enormous Brands
  • Tanmay BidwaiSenior Account Director, Enormous Brands
  • Abhijeet Patil Group Creative Director, Enormous Brands

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