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The Equal Calculator
First List

Bandhan AMC

The Equal Calculator

Programme
Kyoorius Creative Awards
Entrant Company
Grey
Client
Bandhan AMC

Media

Description

Bandhan Mutual Fund turned a hidden financial gap into a simple online experience. The Equal Calculator lets women input career breaks and see how it affects their future savings. It also shows how to adjust investments to stay on track. The tool lives online and is easy to access at key decision-making moments. It also supports one-to-one conversations between advisors and women investors, helping them plan investments around life breaks. Sales distributors use it to guide these discussions in a clear and practical way. The Equal Calculator helps keep investments intact without impacting long-term retirement goals. By making financial planning easier to understand and act on, the experience turns a complex problem into something simple and useful.

Credits

Additional Company Credits

  • Bandhan Mutual FundMumbai, India
  • Colage CommunicationsMumbai, India

Entrant Company

  • GreyMumbai, India

Individual Credtis

  • Vishal KapoorChief Executive Officer, Bandhan AMC
  • Gaurab ParijaChief Business Officer, Bandhan AMC
  • Abhishek Ghosh Head of Marketing & Digital Business, Bandhan Mutual Fund
  • Reji CherianAssociate Vice President, Bandhan Mutual Fund
  • Elana David Manager Marketing, Bandhan Mutual Fund
  • Maitreyi BhattacharjeeManagement Trainee, Bandhan Mutual Fund
  • Gabriel SchmittGlobal Chief Creative Officer, Grey
  • Diego MedvedockyGlobal Creative Partner, Grey
  • Costanza Rossi Global Craft Partner, Grey
  • Florencia KesslerGlobal Chief Reputation Officer, Grey
  • Emma TonettiGlobal Head of Creative Management, Grey
  • Emiliano AlvarengaGlobal Production Partner, Grey
  • Harsh KapadiaChief Creative Officer, Grey
  • Nishanth AnanthramExecutive Creative Director, Grey
  • Jane Sequeira Creative Director, Grey
  • Atul Pathak Creative Director, Grey
  • Manoj JainProduct Designer, Grey
  • Rohan Khude Technology lead, Grey
  • Jobin CleetusSenior Front End Engineer, Grey
  • Prakash Kadam Creative Director, Grey
  • Anusha Shetty Chief Executive Officer, Grey
  • Nishant SethiDesign Director, Grey
  • Samiksha BaikarSenior Account Executive, Grey
  • Ganesh JadhavSenior Animator, Grey
  • Nandan Lad Group Head, Design, Grey
  • Piyush KumarSenior Group Head, Animator, Grey
  • Sagar Pawar Group Head, Design, Grey
  • Soumyadeep GhoshSenior Group Head, Animation, Grey
  • Jasleen Sran Account Executive, Grey
  • Anjory GorSenior Animator, Grey
  • Sandipan Bhattacharyya Chief Creative Officer, Grey
  • Arun Raman Chief Strategy Officer, Grey
  • Catrina Ramos Grey Global Sr. Creative Manager, Grey
  • Carolina Suarez Global Project Manager, Grey
  • Mithun CothaSr. VP & Business Head South, Grey
  • Kunal Solanki Sr. VP & Business Head West, Grey
  • Jenisha Eugene Associate Vice President, Grey
  • Ambika Nathan Client Services Director, Grey
  • Akshay Nair Director
  • Siddhanth KhemkaDOP, Colage Communications
  • Jhelum Ratna Producer, Colage Communications
  • Samir Chadha Creative Producer, Colage Communications
  • Sushmita KasareExecutive Producer, Colage Communications
  • Siddhesh NagvekarOffline Editor, Colage Communications
  • Saurabh SinghAssistant Offline Editor, Colage Communications
  • Ketan Chheda Online/VFX, Colage Communications
  • Sooraj BishnoiMusic Director, Colage Communication
  • Noel RamtekeSound Engineer, Colage Communications
  • Deepak PuttaramaiahGroup Head - Media, Grey
  • Kaleemuddin AzeemGroup Head - Media , Grey
  • Vishal Kumar`Digital Media buying , Grey

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