Description
Challenge: We’ve all been there. That frantic last minute moment when an outfit suddenly feels wrong or your makeup stops cooperating. The challenge was to get people to turn to Myntra MNow during these last minute fashion and beauty emergencies. Idea: We created a campaign that tapped into that real, relatable rush, blending style and spontaneity in the best way. Teaming up with relevant influencers, we turned their exaggerated (and hilarious) emergencies into fun stories that proved how Myntra MNow delivers the quickest style fix - wherever, whenever.


