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Dhokha Khao
First List

Amazon Prime Video X Swiggy

Dhokha Khao

Programme
Kyoorius Creative Awards
Entrant Company
Manja
Client
Amazon Prime Video

Media

Description

Background: Nothing is as it seems when a show is literally named The Traitors. So for its launch, it only made sense to prepare audiences by giving them a taste of dhokha. Idea: We partnered with Swiggy to take the phrase, “Dhokha Khao” a little too literally, by creating an entire menu filled with deception. What looked like a cupcake was actually a burger. And what looked like fries were actually churros. Because revenge is a dish best served with a side of dhokha.

Credits

Additional Company Credits

  • Amazon Prime VideoMumbai, India

Entrant Company

  • Manja Mumbai, India

Individual Credtis

  • Team ManjaManja, Manja
  • Tejas RavindranathCreative Director, Amazon Prime Video
  • Kali Sayak MukherjeeHead, Creative Marketing, APAC and ANZ Prime Video , Amazon Prime Video

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