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Tarot Budget
First List

Economic Times

Tarot Budget

Programme
Kyoorius Creative Awards
Entrant Company
Manja
Client
Bennett Coleman & Co.

Media

Description

Background: Budget season is the finance world’s IPL (think Superbowl). Everyone is talking about it, and every publication is saying roughly the same thing. In a sea of sameness, standing out becomes the real challenge. Idea: Before the Budget is announced, the country is full of speculation, signals, patterns, and predictions about what’s to come. So we turned to the one system built entirely on decoding the future: Tarot cards Each card mirrored a classic tarot archetype, reimagined through the lens of the Budget, therefore transforming complex financial insights into something intuitive, engaging, and impossible to ignore.

Credits

Additional Company Credits

  • Bennett, Coleman & Co. Mumbai, India

Entrant Company

  • Manja Mumbai, India

Individual Credtis

  • Team ManjaManja, Manja

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