Description
Overview: For Children's Day 2025, Lodha created a bespoke colouring book inspired by the everyday moments shaped by our hospitality teams across our developments. More than 2,000 gift-wrapped copies were personally delivered to young residents, transforming brand storytelling into a creative, shared family experience. Narrative: Told through the eyes of Kabir, a young Lodha resident, the story follows a year of seasons, celebrations and discoveries inspired by real experiences across our communities. Warmth, care and hospitality emerge naturally through everyday moments. Craft: Designed entirely in-house, the book combines storyline illustrations, inviting children to colour, imagine and complete the story in their own way. Its simple, tactile design encourages interaction while bringing together thoughtful storytelling and illustration.
