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Why Zero
Baby Blue Elephant

Zero University

Why Zero

Programme
Kyoorius Design Awards
Entrant Company
BUNQ LABS
Client
Zero University

Media

Description

Why Zero is an immersive story about how Zero University replaces the broken education system with AI, real projects and real jobs at top companies. We wanted the argument felt, not read: the degree is broken, and Zero University replaces it with AI-guided real projects and jobs at top companies. So we locked the site behind a gesture. Draw a zero, frost blooms, the world opens. Then one continuous WebGL scroll: the dream shatters, money burns, degree certificates shred, a Zero-shaped tunnel launches you into a city of real company HQs. We built it as one scroll-driven timeline in Three.js and GSAP, built a shader for each hero moment, and compressed everything to ship under 10MB at 60fps on budget phones. Every detail that makes it land, the frost, the burn, the glass snap, we tuned by hand until it felt right.

Credits

Additional Company Credits

  • Zero UniversityDubai, United Arab Emirates

Entrant Company

  • BUNQ LABSBengaluru, India

Individual Credits

  • Atul KholaChief Creative Officer, Zero University
  • Sindhur DuttaCreative Director, BUNQ LABS

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